Bridgestone Extends IndyCar Partnership

Sept. 13, 2024

Bridgestone Americas Inc. and Penske Entertainment have renewed their partnership with IndyCar for five more years, with Firestone remaining the exclusive tire brand for the series. 

The agreement will keep Firestone as the sole tire supplier for all NTT IndyCar Series races, the Indy NXT by Firestone development series and the annual Indianapolis 500.  

This is the 25th consecutive season Firestone has exclusively supplied tires for the series.  

“At Bridgestone, motorsports are our passion – always have been and always will be,” says Paolo Ferrari, executive chairman and CEO, of Bridgestone Americas.  

“This is particularly true for our Firestone brand, which has been part of the world-class racing since winning the first Indy 500 in 1911.” 

Through the Firestone brand, Bridgestone has worked closely with the NTT IndyCar Series and partners across the paddock to help advance developments in more sustainable racing. Bridgestone incorporated certain materials made from hard-to-recycle plastics and palm oil waste residue in Indy 500 race tires in 2023 and 2024. 

“This is a very happy day for IndyCar,” says Mario Andretti, former race driver for Firestone. 

The long-term extension includes Firestone’s role as presenting sponsor and sole tire supplier of the top-tier development series, Indy NXT by Firestone.  

“Our relationship with the team at Bridgestone continues to set an industry standard for success and innovation,” says Roger Penske, chairman of Penske Corp.