Toyo Treadpass to Feature Custom Vehicles

Nov. 1, 2024

Toyo Tire U.S.A. Corp. is unveiling 26 custom vehicles at its Toyo Tires Treadpass area during the 2024 SEMA Show.

Toyo Treadpass is located between the Central and South Halls of the Las Vegas Convention Center, where the 2024 SEMA Show is hosted.  

Treadpass will feature 26 unique vehicles, from a fully custom ‘74 Rolls Royce to a ‘66 Ford Bronco Sport.  

“Each year, the Toyo Treadpass remains a highly popular destination, thanks to the incredible builders we teamed up with to curate this unique car showcase at SEMA,” says Stan Chen, senior manager of events, sponsorships and motorsports for Toyo Tire U.S.A. Corp.  

“For over a decade, we continue to keep our Treadpass experience enticing for automotive enthusiasts that pour in from around the world – and this year follows suit.” 

Other vehicles that attendees will be able to view inside this year's Toyo Tires Treadpass area include a 1970 Ford Mustang by Tucci Hot Rods, a 2006 Mercedez-Benz SLR by John Sarkisyan of S Klub and more.  

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