Prinx Chengshan Tire North America (PCTNA) recently celebrated its fifth anniversary by rolling out new products at the 2024 SEMA Show.
“Showcasing both Prinx and Fortune tire brands, the company highlighted its latest product innovations across passenger, light truck and TBR tires,” according to PCTNA officials.
“This year’s SEMA show provided an ideal setting to engage with valued partners, distributors and new prospects, underscoring Prinx Chengshan’s commitment to delivering versatile, high-performing tire solutions to meet the diverse needs of today’s market.”
“With both Prinx and Fortune tire brands, we’re able to meet a range of performance demands, whether it’s delivering premium options for the everyday driver or supporting the needs of commercial fleets with our new TBR products,” notes Ken Coltrane, PCTNA vice president of product development and marketing.
“This year’s SEMA Show highlights our commitment to innovation, safety, and quality that our customers expect and rely on.”
New tires
PCTNA unveiled new and enhanced Prinx and Fortune brand offerings during the recent SEMA Show, including the Fortune Tormenta AT2 and Prinx HiCountry AT2, both available in 42, 3-Peak Mountain Snowflake-rated sizes and backed by a 50,000-mile limited treadwear warranty.
On the TBR tire side, both “lines continue to expand with the addition of a wider, five-rib 315/80R22.5 design in the Fortune FAM210-A and the Prinx AM210-A, designed for mixed-service applications,” according to PCTNA officials.
“Additionally, the Fortune FAM211 and Prinx AM211 product lines have expanded with a 445/65R22.5, featuring a zero-degree steel belt for improved stability under heavy loads and extended tire life.”
PCTNA also unveiled its all-new Fortune FDM213 and Prinx PDM1 TBR tires, both “engineered to exceed expectations in the toughest conditions for mixed-service vehicles.
“Offered in two popular sizes - 11R22.55 and 11R24.5 - with a 16 ply-rating, the 33/32nd extra deep tread offers extended service life with more miles and traction.
“The large pattern block design provides unparalleled control and stability - whether it's mud, gravel or snow - and the special chip/cut compound can withstand the rigors of severe work environments,” add PCTNA officials.
