A Goodyear Tire & Rubber Co. executive who has worked for the tiremaker for a quarter century has been named the chief of product strategy and planning.
David Anckaert will lead the company's "product roadmap and lifecycle planning" by utilizing market data "to identify opportunities, drive innovation and develop a winning global product portfolio," the tiremaker said.
Anchaert joined Goodyear in 2000 and has held positions in research and development, sales and marketing. In 2018 he was named vice president of commercial Europe, and then as vice president of the consumer replacement business in Europe. He most recently served as vice president of the Europe, Middle East and Africa consumer tire business.
"David is a natural fit to lead the development of Goodyear's global product, services and solutions portfolio to maximize our end-to-end customer value proposition," said CEO and President Mark Stewart.
"I am confident that David's leadership and our talented product teams around the world will enable a globally connected approach that will provide vitality in the marketplace and fill white space with Goodyear's industry-leading products."
