Zhongce Rubber Group Co. Ltd. (ZC Rubber) has launched its next generation of Westlake medium truck tires.
Products in the Westlake Gen II series have been designed for long-haul, regional and mixed-service applications and incorporate “advanced technologies” to reduce tire deformation, lower rolling resistance and enhance longevity and stability, according to ZC Rubber officials.
Henry Shen, vice president of ZC Rubber, says the series “has already built a strong reputation in Europe and we’re excited to bring this enhanced line-up – specifically adapted for North American roads – to local fleets,” adding that the company is confident that the tires in the Westlake Gen II series “will meet and exceed North American market demands.”
New Westlake brand tires include the W-Elite SLII long-haul steer tire, which has been designed to “ensure long-to-regional conditions, enduring durability alongside optimal wear, fuel efficiency and cost-per-mile effectiveness,” according to ZC Rubber officials. The tire also is SmartWay-verified.
Also new is the W-Elite DA25 long-haul drive tire, which is 3-Peak Mountain Snowflake-certified and has been engineered for all-weather and winter conditions; the W-Elite ZA12 regional all-position/steer tire, which is also SmartWay-verified and delivers stability, uniform wear and enhanced fuel efficiency; and the W-Elite ZM41 mixed-service all-position tire, “built to excel in both on-road and off-road environments” and is “capable of carrying heavy loads at lower speeds across a variety of road conditions.”
ZC Rubber displayed all four tires last week at its 2024 SEMA Show booth.
