Tire Group International Inc. (TGI) has opened a sales office in Managua, Nicaragua as part of its marketing strategy throughout Latin America and the Caribbean. Rigoberto (Rick) Reyes was hired to run the new office.
Reyes has more than 20 years of experience in the tire and wheel industry. He has worked with firms such as Progressive Custom Wheel, California Wheel Corp. and Martino Tire Co..
"As part of our continued marketing strategy, Nicaragua is the next country where we will build a stronger presence, which will greatly enhance TGI's reach through our expanding series of brands and segments," says Orlando Delgado, TGI's senior vice president of business development.
For more information on TGI, visit www.tiregroup.com.
