Burt Brothers Tire & Service Inc. has announced a partnership with Utah Motorsports Campus (UMC), which includes taking on naming rights for the Motorsports Playground.
Burt Brothers Tire & Service will have exclusive access to UMC’s network of sponsors, partners and automotive industry professionals.
Fans attending the UMC events will benefit from special giveaways, promotions and interactive experiences with Burt Brothers Tire & Service.
“We are excited to welcome Burt Brothers Tire and Service as a long-term partner,” says Garett Potter, general manager of the Utah Motorsports Campus.
“Their commitment to quality and customer service aligns perfectly with UMC’s dedication to providing the best motorsports experience in the region. Together, we’ll be able to deliver unforgettable events, exclusive offerings and increased value for our fans, participants, and business partners.”
The two organizations will collaborate on educational programs, products and community initiatives designed to foster growth in motorsports and help cultivate the next generation of automotive enthusiasts.
As part of the partnership, UMC will host exclusive Burt Brothers-branded events, such as tire safety clinics, performance driving workshops and sponsorship opportunities for race teams.
“As Burt Brothers continues to accelerate our growth with more locations throughout Utah, this partnership with the impressive Utah Motorsports Campus will allow us to connect with more customers and expand our reach,” says Brian Maciak, CEO of Burt Brothers Tire & Service.
“Our team is excited to support and encourage greater appreciation for motorsports at a premier facility here in Utah."
