Wholesale Tire Distributors' (WTD) Arroyo brand has a new sports ambassador, Marlon "Chita" Vera.
Vera "has carved out a reputation as one of the most exciting and resilient competitors" in the Ultimate Fighting Championship, according to WTD officials.
"This collaboration represents a powerful union of elite performance in both the octagon and on the road, highlighting the shared values of resilience, dedication and precision between the fighter and the tire brand."