VIP Touts Success of Tool Cart Program

Oct. 26, 2023

Auburn, Maine-based VIP Tires & Service says its tool cart program "has been a resounding success in educating the current and next generation of automotive professionals."

Launched in April, the program rolls out carts full of starter tools to installation technicians, "who then learn how to put the tools to good use," according to VIP Tires & Service officials.

"VIP started the tool cart program to help recruit and retain entry-level technicians and it has paid dividends in recent months, with several new hires to report. All installation technicians — old and new — can opt into the program and gain access to starter sets of tools from day one on the job or sign up for a reimbursement program if they already have tools. Twelve months after signing up for the program, technicians can keep their tools if they are still employed by VIP at that time."

The program is available at all VIP Tires & Service locations.

The value of the cart and tools, including a Milwaukee brand impact gun, totals around $2,000.

“VIP’s tool cart program is one of my favorite things about our company,” says Tim Winkeler, president and CEO of VIP Tires & Service.

“The tool cart program celebrates everything that is successful at VIP — from employee training to industry-leading expertise and all-around fun on the job. We look forward to the tool cart program growing exponentially in the months ahead and into 2024.”