Sailun Tire America is teaming up with 4ocean, an ocean clean-up company, in a new campaign, “Partnership with Purpose.”
The firms have pledged to remove two pounds of plastic and trash from oceans for every Sailun ERANGE EV tire sold in North America, underscoring “both brands’ commitment to sustainability,” according to Sailun officials.
“We believe that sustainability goes beyond the road," says Sailun Tire Americas President Ron Dolan. "It's about making a lasting impact.
“We’re thrilled to partner with 4ocean. ERANGE EV tires are already made with sustainable materials using our Ecopoint3 technology, so adding this initiative just makes sense. We believe our retailers—and their customers—will be just as excited about this positive step for the environment as we are.”
