Brandweek has named Phil Pacsi, vice president of North American Consumer Marketing, Bridgestone Firestone North American Tire LLC (BFNT), a "Marketer of the Year."
Pacsi was honored for his sports marketing efforts, as well as several BFNT TV spots.
"Our marketing and advertising team has done a terrific job of building our sports partnerships to take our Bridgestone brand awareness to the next level," says John Baratta, president, Consumer Replacement Tire Sales, BFNT.
