American Tire Distributors Inc. (ATD) has raised $1.5 million for the Gary Sinise Foundation (GSF) and set a record for the largest amount of money ATD has ever raised for the organization. GSF is ATD's philanthropic partner dedicated to providing support to military service men and women, veterans, first responders and their families.
ATD announced the increased fundraising goal as part of this year’s “Summer for Heroes Giving Campaign.” The campaign ran June 1 through Aug. 31 and included ATD associates, its subsidiary Tire Pros and their dealers and associates, as well as tire manufacturers, vendor partners and even customers.
“Extending this year’s fundraising opportunities to include our customers, manufacturers, partners and associates is what truly bolstered our giving this year,” says Stuart Schuette, president and CEO, ATD.
GSF has been ATD’s primary brand cause since 2019 and this year’s donation will support three critical programs, including Relief & Resiliency, First Responders Outreach, R.I.S.E and mental wellness initiatives that help service members and first responders overcome post-traumatic stress and regain independence.
“The support of incredible partners like American Tire Distributors gives us the ability to truly transform the lives of those who made sacrifices for our country,” says Gary Sinise, actor and philanthropist.
“Military service men and women, veterans and first responders, as well as their families, have sacrificed so much for our freedom and while we can never do enough, my hope is this donation helps promote their recovery,” says Schuette.
