Lewiston, Maine-based VIP Tires & Service recently moved into a new location in Sanford, Maine, and will open another store - an outlet in Seabrook, N.H. - later this week.
The 9,750-square-foot Sanford location boasts a brand new showroom, a customer waiting area with a laptop bar and refreshment center and other amenities.
It has the capacity to stock 2,000 tires and features eight bays - twice as many as VIP Tires' former Sanford store, which spanned around 2,300 square feet.
"Our team at VIP is proud to provide a much-needed, larger Sanford location to meet the automotive needs of this thriving Maine community," says Tim Winkeler, president of VIP Tires.
Winkeler adds that the southern Maine market "is growing quickly and we need a lot more room to adequately service the customer base of this growing community."
The company's Seabrook location - which will open on Oct. 13 and will be the dealership's 66th store - will feature six service bays and span 5,800 square feet.
It will be managed by Dan Anctil and have six employees, with plans to add four more by 2023.
"This location in Seabrook will conveniently serve customers in the immediate area, as well as Hampton Falls, N.H.; Kensington, N.H.; Amesbury, Mass.' and Salisbury, Mass., which combined (has) a total population of over 40,000 residents," say VIP officials.
To mark its opening, the Seabrook store will run a variety of promotions, including a "buy-three-get-one-free" offer on select tire brands, an oil change discount and more.
VIP is the 19th largest independent tire dealership in the United States, according to MTD research.