"In this economy, people need options outside normal retail pricing," says Pat Logue, managing director of retail operations at Dunn Tire Corp.
The Cheektowaga, N.Y.-based dealership is providing a number of options for credit- and cash-strapped customers through its discount store in Tonawanda, N.Y.
The outlet, which opened in January, sells quality used and discontinued passenger and light truck tires with a single, "out the door" price. It averages 300 units per month. (The store also carries Dunn's full line of new tires.)
The store has garnered "really good recognition, including a letter from the mayor of Tonawanda," says Logue. Dunn Tire may open discount stores in other markets if the concept continues to do well.
