March 2025

Odyssey
“I think it’s important to show (customers) the value that the product that you are selling offers, especially as it applies to their unique power demands,” says Alan Kohler, senior marketing manager, Odyssey battery at EnerSys.
March 31, 2025
Demand for efficient, high-capacity batteries translates into a steady, profitable business opportunity for tire dealers.
Photo: MTD
Managers from Black’s Tire Service Inc., sat down with MTD to talk about how employees, customers and the tire industry have changed through the years. (From left to right: Cole Benton, who works in retail management and business analytics at the dealership; Greg Nobles, coastal regional manager; Jonathan Ransom, central regional manager; Brian Pierce, manager of the company’s Myrtle Beach, S.C., area; Danny McNally, retail store manager in Clinton, N.C.; and Porsche Spann, retail store manager in Fayetteville, N.C.)
March 27, 2025
MTD recently sat down with five Black’s Tire Service Inc. region and store managers, who shared their hard-earned secrets of success.
General Motors
'Learning online is very popular, but if you are not trained in high-voltage systems, web-based training is not enough,' says Van Batenburg.
March 25, 2025
An electric company car, unique EV service website and a charging station in front of your tire store are among the first investments to make to show that you're open for EV service...
Photo: Hankook Tire America Corp.
Consumers’ expectations of winter tires are shifting similar to what we’re seeing in other segments,' says Jin Han, product manager, Hankook Tire America Corp. “They want strong value and versatility.”
March 20, 2025
The all-weather segment has made big waves in recent years, but manufacturers and suppliers agree that dedicated winter tires remain a viable option for many drivers.

More content from March 2025

Photo: MTD
There are several economic pressures prompting more consumers — in all income brackets — to consider using sub-prime financing options, including inflation, existing debt and credit card limits and uncertainty about what lies ahead.
March 18, 2025
MTD talked to five financing suppliers to weigh in on the current state of the economy and how it's affecting the market for supplemental financing options.
Photo: Steve Shannon Tire Co.
John McCall founded The Tire Warehouse in 1982 and recently sold his three remaining locations to Steve Shannon Tire Co.
March 18, 2025
At age 74, John McCall was ready to retire and transition out of the industry. He talks about how he decided Steve Shannon Tire was the best fit to buy his business.
Scott Galvan
'Your job is to connect with your customers on a human level,' says McCarron.
March 17, 2025
Communication skills in retail are paramount. If you only have limited funds for training, send good prospects to communication skills training, not sales training. Effective ...
Photo: MTD 
Ford Motor Co. has two formats that operate under the Quick Lane banner: Quick Lane Tire & Auto Center, which has around 800 locations, and Quick Lane Express Service, which includes 900 locations.
March 13, 2025
They may only make up 9.5% of the replacement passenger tire channel, but car manufacturers and their dealers continue to invest in their tire programs.
Tires, Tires, Tires
To help fight the potential threat posed to its employees by fentanyl exposure, Sioux Falls, S.D.-based Tires, Tires, Tires has installed Narcan distribution boxes at two of its locations.
March 11, 2025
To help fight the potential threat posed to its employees by fentanyl exposure, Sioux Falls, S.D.-based Tires, Tires, Tires offers Narcan at two of its stores.
Photos: Mitchell 1
fig 4
Feb. 28, 2025
A description and technical tips to register and memorize the TPMS on a Toyota Tacoma.
TireHub LLC
'Dealer commentary suggests consumer demand for passenger and light truck replacement tires was slightly positive on a net basis compared to January 2024,' says Healy.
Feb. 27, 2025
After eight straight months of tier-three tires being the most sought- after brands, tier-two took over the top of the demand chart.
MTD
“We’re very, very excited to bring this to the market,” said Steve Bourassa, director of product and pricing for Nokian Tyres Inc., when discussing the new Nokian Surpass AS01 ultra-high performance all-season tire. “It’s something we felt we needed to round out our product offering.”
Feb. 13, 2025
Nokian Tyres Inc. is taking renewed aim at the ultra-high performance all-season segment with a new product, the Surpass AS01, that has been years in the making.
MTD
Bridgestone Americas Inc. invited event attendees out to the Bridgestone Winter Driving School in Steamboat Springs, Colo. to test drive its new Blizzak 6 premium winter tire.
Jan. 29, 2025
Bridgestone Americas Inc. recently launched its new Blizzak 6 performance winter tire with a Winter Driving School Event in Steamboat Springs, Colo.